Lets face it there are two kinds of people…those that
love to walk into a physical shop and see something in person before they buy
it and those that love the convenience of shopping online.
If brides had said 20 or 25 years ago they had
purchased their wedding dress
without seeing it themselves in person we probably would have thought they were
bonkers. Tables have certainly turned now a days with a whopping 45% of ladies
opting to buy their wedding dresses online. To go a step further often
organizing bridesmaid dresses online as well.
Is it just the convenience or is there more to it?
There’s definitely more to it with brides opting to purchase from brands that
often have both an online presence and a physical address. With more peace of
mind involved buying from a reputable brand that gives you the opportunity to
visit them in person, brides are definitely choosing the best of both worlds.
Social media tends to go hand in hand with any online
store giving their clients even more opportunities to see their products in
images being worn or made and even in videos. With hundreds of millions of
social media users browsing each day…the online reach and communication we now
have ensures buying something as specific and as special as a Wedding
Dress online is not only acceptable but often preferable.
With brides
now having the ability to browse hundreds of designs online from the comfort of
their own home some are opting to grab a great price and provide their
measurements for a made to order dress. Often these designers and retailers
will welcome custom designs or alterations in any size which can be a welcome
alternative to some major brand and couture designs which can be limited in not
only size but alteration and customization options also.
Most major
cities around the world will have a fabulous retailer or boutique giving brides
both the online and in store experience to cater to most needs. In Sydney for
example I Heart Bridal are a great option for online and instore brides. They
cater for made to order Bridal Wear in Sydney and across Australia that are exceptionally priced
for such great quality. Check out their website www.iheartbridal.com.au for all their styles and for more info.